Privacy policy

Our privacy policy is being finalised and will be published here before launch.

We record which profiles and claim pages are viewed, and which account viewed them when you are signed in. Signed-out visits, and showings of a pro's rank badge on other websites, are counted without identifying you. These records are kept for 24 months.

Pros see your name when you view their pages, unless you go private.

When you answer a survey or click a promotion on your account page, we keep your answer or click with your account so our team can see who took part. If you delete your account, your answer is kept without your name.

When a pro names a brand co-signer on a claim, we keep that email address with the claim and email it once to invite the brand when the claim is verified. A Brand's answer is kept with the claim even if the Brand's account is deleted.

If you join the waitlist before launch, we keep your email address and language only to send you one email when we open, then delete them.

To make claims easier to read, the text of a paid claim (never a confidential brand's name or website) is sent to Anthropic, which processes it for us to rewrite it and write its headline in English and Spanish. We keep your original.

Cookies

Strictly necessary cookies are always on. The tools under Analytics and Marketing load only if you accept their group on the cookie banner, and you can change your choice at any time with “Cookie settings” at the bottom of every page. Each choice is recorded with a random id, without your name, and kept 12 months.